The projection analysis results are 50% automated by proprietary software and 50% human analysis by our team of experts. In order to run it accurately, we need additional inputs about your website, history and goals.

The purpose of getting on a call is to get a high level overview of your digital performance, and hear from you about anything your website’s data doesn’t tell on its own.

We pull data from your Google Analytics Account + Ahrefs (a third-party data provider) to understand your website’s current performance. We then scrape competitor keywords to understand Addressable Market potential and a number of formulas to show your website’s organic potential, and the impact of that traffic on your applications/enrollments.

The estimates are as accurate as they can be. It’s important to keep in mind, these are estimates. There is [literally] no way to predict exact traffic as algorithm changes daily.

The enrollment projection tool generates 4 potential scenarios, each of which indicate how much work and how much time is required to see tangible results.