The Data-Driven Strategy Roadmap
For Tech Companies, eCommerce Shops and Digital Agencies
Looking for a step-by-step blueprint to lift organic traffic, increase SQL’s and finally deliver a clear impact on your bottom-line marketing ROI?
Thought so. 😉
Whether you’re just getting started in SEO, content marketing and analytics, or you’ve been at it awhile ..
You probably know that you could optimize your process.
And if you do, you’ll generate FAR more leads and customers from your efforts.
Just like Clay ..
Do this by taking a “big picture” view of your digital presence.
Then pinpoint the exact ACTIONS you can take to grow your business.
If your business or agency has struggled to find the right balance of content and marketing channels,
found it hard to understand and communicate the real bottom-line results of your efforts,
never been able to finally show the impact you need to scale to the next level,
we are going to help solve that for you.
Just like we solved it for Patch 👇
Give us just five weeks to make you your company’s hero. 🦸
Here’s What to Expect
On-Boarding Sequence [Week 1]
You have valuable knowledge about your business, website and customers that our team needs to understand.
We’ve built a seamless on-boarding sequence that helps us quickly hack an understanding of your business, from the inside-out.
Website Actions Map [Week 2]
The Website Actions Map is a tool that aggregates data from 6 critical sources, allowing us to assess your website’s quality metrics, at the page-level. This is the critical starting point for our growth process.
From here, we categorize all your pages into sections and make a decision about what action to take for each and every page on your site, based on the potential impact.
👉 Improve “On-Page” Elements
👉 Remove and Redirect
👉 Target with Links and Promotions
👉 Leave as is..
Competitive Intelligence [Week 3]
By reverse-engineering your top competitors promotions, authority drivers, advertising and other tactics we uncover "white-space" in the market, pluck out the best content opportunities for you to attack and benchmark the impact of your organic marketing.
Your Competitive Intelligence Audit breaks down your five top competitors by six categories;
👉 Business
👉 SEO
👉 Content
👉 Lead Generation
👉 Social Media
👉 Paid Media
CRO Copy Critiques [Week 4]
Your CRO Review and Copy Critique includes detailed assessment of your site copy and conversion funnel by our lead content strategist.
Each page critique includes a full copy review document with mark-ups and a video voice-over detailing exactly how to implement the updates.
Your review covers:
👉 Lead Generation Strategy
👉 Landing Page Optimization Strategy
👉 Lead Nurturing and Conversion Strategy
Marketing ROI Forecast [Week 5]
Your Marketing ROI Projection helps define your potential addressable market and set benchmark performance for each of the tactics we’ve set forth.
Once you have the forecast, you’ll be able to:
👉 Clearly see how different levels of investment in content, SEO and promotions will affect your business's bottom line.
👉 Communicate that value to your boss, internal team, investors or stakeholders using analysis and expert data visualization.
👉 Make an informed, data-driven decision about the type of campaign you should invest in.
The entire 5-point jump-start process takes 30-40 days and requires three meetings with you and your team.
At the end, you walk away with ..
⚙️ Prioritized, step-by step list of action-items to optimize
⚙️ Forecast of how the actions we recommend will impact your ROI
⚙️ Customized plan to help you keep a clear line of sight on your campaign, for months in advance
⚙️ Support to hand-off the plan to you and your team seamlessly
The plan and all materials are yours to keep and share with your team or marketing professional as needed.
Let’s Optimize Your Business Together!
Take the next step to data-driven marketing, with the Jump Start Blueprint.
100% Satisfaction Guarantee
If after we deliver your final presentation and recommendations you don’t think you can use this information to dramatically improve your marketing results, simply ask for a full refund.
Once we’ve reviewed your application, we’ll reach out quickly, schedule a time to talk and kick off the conversation.
Not quite ready for your consult?
No prob. Grab our info deck to review in the meantime👇