Content Marketing for HR Tech - The Only Guide You Need
In this guide I'm going to SHOW you exactly how the best HR tech companies (including a few of our clients) build content strategies that drive MASSIVE organic business growth. With the data to prove it.
Then, I'll show you how you can find out the exact results your business will generate by doing the same.
The Perfect Startup Marketing Team Structure
Drawing from the wisdom of industry veterans, this article is going to equip you with knowledge and tools to build a dynamic and lean marketing team — tailored for the unique challenges and opportunities of the startup world.
Strategies for Increasing Student Enrollment: A Success Story
In this guide, we go deep into the world of enrollment marketing for colleges and universities, offering you a comprehensive understanding of how to attract and retain students most effectively.
Higher Education Content Marketing: The Student Journey
Discover the “student journey” - an essential concept to grasp when it comes to marketing for higher education. In this guide you’ll learn the various types of content that will resonate with your student prospects and move them along the journey to enrollment.
How to Raise Funds for an EdTech Startup - 6 Proven Steps
In this article we’re going to expose proven, first-hand fundraising secrets straight from a founder who has the process down to a science. You’ll discover the importance of problem-solving, defining product-market fit, and starting lean to attract investors. We’ll be sharing insights from Rune Hauge, founder of Mentorcam, who navigated the world of venture capital to secure over $4m in funding.
THE 5 EdTech Marketing Strategies You Need for 2024
As the EdTech and online education industries continues to evolve, so must your EdTech Marketing Strategy.
Avoid wasting your budget chasing vanity metrics.
In this article, we show you how to create a strategy that generates sales, pipeline and revenue.
Product-Led Content: What it is and How it’s Done [Full Guide]
If you find yourself feeling uncertain about the type of content to create, or questioning the effectiveness of SEO in 2023, then you're in the right place.
In this blog post, we're about to unlock the secrets to crafting compelling product-led content.
Content that not only generates leads. But also positions your company as a respected thought leader in your industry.
SEO Benchmarks For EdTech Companies
If you're a marketing professional at an Ed Tech company, this tool is a must-see! With it, you can easily benchmark your website's performance against similar-sized competitors, gain insights to improve your marketing strategy, and stay ahead of the competition. Best of all, it's completely free to use. So join me as I walk you through how to use this powerful tool and start taking your marketing game to the next level!
How To Build a SaaS Sales Funnel: The Organic Way
You need a scalable SaaS sales funnel. One that generates organic traffic. On autopilot. And converts it like crazy. Into trials, demos and paid users. A predictable level of pipeline and sales. Without a single paid ad. We’re going to show you the exact process to build this funnel..
A Case Study in B2B SaaS (HR Tech) SEO Strategy
In this case study, we’re going to pull back the curtain on the exact process we used to help this up-and-coming B2B SAAS company generate 5X Lift in organic traffic to content pages, 11X lift in New Organic SQL’s and $15K savings in PPC costs per month. And how you can do the same!
SEO for Higher Education (EdTech): A Full Case Study
In this post we’ll walk you through the exact strategies we used to grow organic traffic by 300%, resulting in a 29X ROI for the business, inside of six months.
SaaS Dashboards Made Easy – Build Your Automated KPI Engine
SaaS marketers don’t have time to wait weeks or months for their data team to answer critical business questions. Follow the path to analysis freedom by learning to build an advanced, automated data pipeline in this expert guide.
The Complete Data Analysis Process for Digital Agencies
Learn a 5 step system for landing agency clients, fulfilling their work and retaining them with effective data analytics. Everything you need to scale your agency services using 5 free reporting templates.
The Automated, Cross-Channel Social Media Report [Template Included]
It all begins with an idea.
How to Generate Sales Leads on LinkedIn; Content Strategy for ROI
In this article, you’re going to learn this exact LinkedIn Lead Generation process we use to consistently generate 3-4 digit ROI for our team and our clients, with an example case study.